Many tools can be used to prevent becoming too predicable. You can bluff, semi-bluff, check-raise, attempt to grab free cards and slow-play. However, there is one tool that you might not be using currently and that is what is known as advertising plays. Rakeback Advertising plays is done to cash in on plays by mess the the oppositions' minds and cash in on this technique. It requires playing a bit crazy with hands you wouldn't normally play and all and making certain everyone sees it clearly. It should be done only when you are pretty certain you'll be playing with the same players for some time. It isn't wise to use this ploy on the last hand of the session or when playing against players you do not expect to see repeatedly.
Hands to Advertise
You do not have to be completely reckless and raise with rags like 5-2 unsuited under the gun when you have nothing else in order to use the advertising technique. You can make advertising plays when you want to give yourself a good chance of winning the pot. It can be used with hands that contain small suited connected such as 65s, 87s, Axs, and the small pairs. When making an advertising play, you want to be overtly aggressive playing a hand you would ordinarily not play this way. If you raise with one of the types of hands when sitting under the gun, you should play it aggressively to the river. You could also re-raise when in late position and play from there. If your bluff get revealed on the river, be sure everyone sees your cards so they will recall what you did. If you grab the pot without having to go to showdown, that is even better because you can use the advertising play ploy again soon and you've already taken a pot you would not have invested in normally. After an advertising poker rakeback play, play tight for a period of time, going back to normal poker strategy. The fact that you performed an advertising play will remain in the minds of other players and make them less likely to go up against you. This is how you use the technique against them